hootsuite pricing

Hootsuite Pricing Guide: Plans & Costs Breakdown

Are you looking to boost your social media with Hootsuite? It’s important to find a pricing plan that matches your budget and business needs. Hootsuite offers various plans for businesses of all sizes and goals.

This guide will simplify the Hootsuite plans and costs for you. Whether you’re starting out alone, have a marketing team, or run a big company, Hootsuite has a plan that can grow with you.

Key Takeaways:

  • Understand the different Hootsuite pricing plans available
  • Gain insights into the features and benefits of each plan
  • Learn about additional users and social account options
  • Discover advanced features that can level up your social media strategy
  • Compare Hootsuite pricing with alternative solutions

Hootsuite Professional Plan

The Hootsuite Professional plan is perfect for individuals and small businesses. It’s a top choice for managing social media. It offers great value with its affordable price and strong features.

This plan costs $19 a month if you pay yearly. It’s a great deal for those watching their budget. The plan’s value is clear with all the features it includes.

Features of the Hootsuite Professional Plan

With the Hootsuite Professional plan, you can connect up to 10 social media accounts. This lets you manage your online presence from one place. It’s great for personal accounts or managing social media for clients.

Collaboration is easy with this plan. You can work with one team member. This makes creating content, scheduling, and reporting more efficient. It helps your team work together better and keeps your messages consistent.

This plan lets you schedule unlimited posts. You can plan and post content ahead of time. This keeps you active on social media without the hassle of posting manually. The social content calendar helps you see your content plan and keep a steady posting schedule.

The plan also suggests the best times to post. This is based on data and helps increase your posts’ reach and engagement. It makes your social media strategy more effective.

Even though the Professional plan has many features, it doesn’t have advanced tools like content approval workflows and campaign reports. These are in higher plans for bigger organizations and agencies.

The Hootsuite Professional plan is a good mix of price and functionality. It gives individuals and small businesses the tools they need to manage their social media well. It helps increase engagement and drive results.

Image Caption: Visualize your social media strategy and maintain a consistent posting schedule with the Hootsuite Professional Plan.

Hootsuite Team Plan

The Hootsuite Team plan is perfect for businesses that need their team members to work together smoothly. It costs $99 a month if paid yearly. This plan offers a great mix of price and features for managing social media.

This plan lets businesses connect up to 20 social media accounts. This makes it easy to handle many social profiles in one place. It saves time and effort.

It also supports up to 3 team members working together. This helps teams work better and manage social media more efficiently.

The Team plan has all the features of the Professional plan. It also has extra tools for team work. For example, teams can share a social content calendar to keep everyone on the same page. They can also assign tasks to team members for social media.

But, some advanced tools are only in the Enterprise plan. Tools like content approval workflows and campaign reports are for bigger companies with complex social media needs.

In summary, the Hootsuite Team plan is a budget-friendly option with key features for social media and team work. It lets teams manage up to 20 social accounts and work with up to 3 members. This helps businesses improve their social media and get better results.

Hootsuite Enterprise Plan

The Hootsuite Enterprise plan is great for big companies with special needs. It has advanced features and extra support to help manage social media well.

Hootsuite enterprise pricing:

The price for the Hootsuite Enterprise plan depends on what your company needs. To get a detailed quote, contact the Hootsuite sales team.

Hootsuite enterprise features:

The Enterprise plan has many strong features for big businesses. Some key features are:

  • Departmental organization: This lets you organize teams and departments easily, making work flow better.
  • Approval workflows: You can set up custom approval steps for social media content before it’s posted.
  • Advanced analytics reports: These give deep insights into how well your social media is doing.

This plan also lets you manage many social media accounts at once. It makes keeping a strong presence on different platforms easier. It also lets many team members work together and use the Hootsuite dashboard.

For extra support, the Enterprise plan gives you dedicated account managers and priority tech support. This ensures your company gets the help it needs.

Plan Features Pricing
Hootsuite Enterprise Departmental organization, approval workflows, advanced analytics reports, multiple social media account management, extensive collaboration capabilities, priority support Pricing available upon request

Additional Users and Social Accounts

When looking at Hootsuite for your social media, it’s key to know about its limits and options. The Professional and Team plans have their own rules. But, Hootsuite has ways to help your team grow and your social reach expand.

Additional Users

The Professional plan lets one team member use Hootsuite. This is great for individuals or small businesses with one person handling their social media. But, if you need more people to help with your social media, the Team plan lets three team members work together.

If you need more users on the Team plan, Hootsuite lets you add them for an extra cost per user. This way, you can grow your team as your business does and keep everyone working well together.

Additional Social Accounts

The Professional and Team plans have limits on how many social accounts you can connect to Hootsuite. But, Hootsuite knows businesses often have many social profiles. They let you add more social accounts for an extra cost per social account.

This means you can manage all your Facebook pages, Twitter accounts, or Instagram profiles in one place with Hootsuite. Just add the social accounts you need.

By letting you add more users and social accounts, Hootsuite helps your social media grow with your business. This way, you can keep up with a big team and a wide online presence.

Plan Number of Users Number of Social Accounts
Professional 1 10
Team 3 20

Advanced Features

Hootsuite has many advanced features to help you manage your social media better. These tools are for businesses in the Enterprise plan. They help improve your social media presence. Let’s look at some key features Hootsuite offers:

Content Approval Workflows

Hootsuite’s content approval workflows help businesses keep a tight grip on their social media content. Teams can work together smoothly by going through a clear process for making, reviewing, and approving content. This ensures all posts follow the brand’s rules and message, avoiding mistakes.

Campaign Reports

Hootsuite’s campaign reports give businesses deep insights into their social media campaigns. They show how well campaigns are doing with analytics and data. Businesses can see things like engagement rates, reach, and conversion rates. This helps them know if their social media is working well.

Content Library

The Hootsuite content library is a place to keep and organize social media content. Businesses can keep approved content here, making it easy for their teams to find. This makes working on social media more efficient and keeps content consistent across platforms.

Hootsuite’s advanced features give businesses the tools to improve their social media management. With features like content approval workflows, campaign reports, and a content library, businesses can make their social media better. This helps them engage more people and meet their marketing goals.

Pricing Structure

Hootsuite’s pricing structure is flexible for its users. It uses an annual billing cycle, showing the yearly cost of each plan on their site. But, you can also pay month by month.

The monthly cost for Hootsuite plans is often higher than the yearly cost. For example, the Professional plan’s monthly cost is 100% more than its yearly cost. So, it’s key to look at both monthly and yearly prices to understand Hootsuite’s cost for your business.

Here’s a quick look at Hootsuite’s plans:

Plan Monthly Pricing Annual Pricing
Professional Hootsuite monthly pricing Hootsuite annual pricing
Team Hootsuite monthly pricing Hootsuite annual pricing
Enterprise Hootsuite monthly pricing Hootsuite annual pricing

To see the latest pricing, check out Hootsuite’s official website. Make sure to weigh the costs and benefits of each plan to find the best one for your business and budget.

Next, we’ll look at the support options for Hootsuite users. This ensures you get the help you need to make the most of your social media management.

Support Options

Hootsuite offers several ways to help users with issues or questions. The support options depend on the plan you choose. But, Hootsuite makes sure you can find the help you need.

Self-Serve Help Center

The self-serve help center is a key resource for users. It has lots of articles and guides on setting up accounts, fixing common problems, and using advanced features. You can visit the help center anytime for 24/7 support and to solve problems on your own.

Social Media Support

Hootsuite also helps users through social media. You can contact their support team on Twitter, Facebook, and LinkedIn. They aim to give quick and personal help through these channels.

Email Support

If you have specific questions or complex issues, email support is available. You can get direct help from Hootsuite experts by emailing them. This way, you get support that fits your needs.

The support options and their availability can change based on your plan. For more info on what support you get with each plan, contact Hootsuite directly.

hootsuite support options

Hootsuite Support Options Comparison

Support Options Availability
Self-Serve Help Center 24/7
Social Media Support Varies
Email Support Varies

Features Comparison

Choosing the right social media management tool is key. Hootsuite makes it easy by offering a feature comparison chart on their site. This helps users pick the best plan for their needs.

Hootsuite Professional Plan

The Hootsuite Professional plan is great for individuals and small businesses. It lets you manage up to 10 social media profiles. You get to schedule posts, curate content, and see basic analytics.

Hootsuite Team Plan

The Team plan is perfect for teams and agencies. It supports up to 20 team members and 20 social media profiles. It includes all Professional plan features plus message assignment and approval workflows. These features help teams work together better.

Hootsuite Enterprise Plan

For big organizations, the Enterprise plan is the way to go. It offers advanced social media management tools. You get governance and security features, customizable analytics, and integration with other platforms. It supports unlimited team members, ideal for large-scale projects.

Let’s dive into the details of each plan’s features:

Features Professional Plan Team Plan Enterprise Plan
Publishing and Scheduling
Content Curation Tools
Advanced Analytics
Team Collaboration
Message Assignment
Security and Governance

By looking at each plan’s features, you can see which one fits your needs and budget. Hootsuite has plans for individuals, teams, and enterprises. They meet a wide range of needs and scales.

Agency Considerations

Hootsuite is a top choice for many agencies for managing social media. But, agencies with lots of social profiles and team members should think about a few things. They need to consider how Hootsuite fits their needs.

The pricing of Hootsuite might be a problem for agencies. The cheaper plans limit the number of profiles and users. This could be a challenge for agencies with many clients.

Agencies also need special features like content approval workflows and campaign reports. These are only in the Enterprise plan. So, agencies must pay for the top plan to manage their clients’ social media well.

Agencies looking at Hootsuite should check the pricing carefully. They need to make sure the plan they pick fits their clients and teams. Hootsuite has different plans, but it’s key to pick one that meets the agency’s goals and has the right features.

Automatic Reporting and Customization

Hootsuite has strong reporting tools to help users check how well their social media is doing. But, it doesn’t give much info on automatic reporting and customization on their site.

With Hootsuite reporting, users can keep an eye on important metrics like engagement, reach, and follower growth on different social media platforms. These reports give useful insights into how campaigns are doing. They help users make smart choices to improve their social media plans.

Automatic Reporting

Hootsuite does have reporting features, but the details on automatic reporting are unclear. If you want to know more about automatic reporting, like scheduling and sending reports to clients, you should contact Hootsuite or look at their support pages.

Customization Options

The customization options for Hootsuite reports aren’t shown on their website. Customization is key to making reports fit your business needs and brand. Companies wanting lots of customization should talk to Hootsuite to see what’s available in each plan.

“The ability to automate reports and customize them according to our brand’s needs is essential for our social media marketing efforts. Hootsuite’s reporting capabilities offer valuable insights, but we would appreciate clearer information on how to automate and customize these reports to streamline our workflow.”

For businesses needing automated reporting and lots of customization, the Hootsuite Enterprise Plan might be a good fit. This plan is made for bigger organizations that need advanced reporting and customization.

To learn more about automatic reporting and customization, it’s best to talk to the Hootsuite support team. They can give you details on what features are available and help you find a solution that meets your reporting needs.

Feature Automatic Reporting Customization Options
Hootsuite Professional Plan Limited information available Customization details not specified
Hootsuite Team Plan Contact Hootsuite for more information Reach out to Hootsuite for customization options
Hootsuite Enterprise Plan Advanced reporting capabilities Designed to meet extensive customization needs

Transparency in Pricing

Choosing a social media management platform means looking at the pricing. For those checking out Hootsuite, the lack of clear pricing might be a letdown. Their site doesn’t show the monthly costs for each plan, which can surprise users later on.

This lack of transparency can be a problem for those wanting a quick look at prices. Hootsuite does share pricing, but you have to fill out a form for a personalized quote. This might stop some from fully checking out Hootsuite.

It’s important to know the costs of social media tools clearly. This helps users compare prices, plan their budgets, and see the value they’re getting. Without clear pricing, users might face unexpected costs or miss out on important features for their social media plans.

To avoid surprises, it’s best to ask for a detailed pricing breakdown before signing up with Hootsuite. This way, you can see if Hootsuite fits your budget and business needs.

hootsuite pricing transparency

Stressing the need for clear pricing helps users make informed choices. They can pick with confidence, knowing all the details to make a smart decision.

Value for Money

Looking at Hootsuite’s value, think about what your business needs. Compare it with the features and prices of each plan. The Professional plan might be a good deal for small businesses with simple needs. But, bigger companies might find the Enterprise plan better.

Hootsuite has plans for different team sizes and social media needs. This makes it flexible and scalable. The Professional, Team, and Enterprise plans let 10, 20, or 50 people work together on the dashboard.

When picking a social media tool, how well it connects and manages accounts is key. Hootsuite lets you connect an unlimited number of social accounts across all plans. This helps businesses keep a strong online presence.

Hootsuite also offers strong publishing and scheduling across all plans. Users can create, schedule, and publish an unlimited number of posts. This keeps content flowing and makes workflow smoother.

Need to schedule posts for many networks or customize content for each one? Hootsuite makes it easy with multi-network scheduling in all plans. This lets you tailor your content to each social media platform’s style.

The sharing of the social content calendar is missing in the Professional plan. But, the Team and Enterprise plans have it. This helps teams work together better and keep a unified social media strategy.

The Enterprise plan is great for keeping a brand’s voice consistent and following approval workflows. This ensures messages are reviewed before sending, keeping the brand’s style and guidelines in check.

The Enterprise plan also lets users have unlimited custom branded URLs for links. This helps businesses brand their links and look professional online.

For businesses wanting customization, the Enterprise plan is the top choice. It gives users unlimited custom branded URLs and automated link tracking. This gives insights into link performance and helps improve content strategy.

Hootsuite’s recommendation feature supports popular platforms like Facebook, LinkedIn, Instagram, Twitter, and TikTok. It gives users insights and suggestions to boost their social media presence and engagement.

Content curation is key in social media management. Hootsuite knows this with AI-powered hashtag suggestions, free stock images, and content discovery streams in all plans. These tools help businesses create engaging content.

The Professional and Team plans have many features for managing social media. But, the Enterprise plan goes further with campaign management features. This includes campaign tagging and reporting to track and measure campaign success.

In messaging and customer service, the Enterprise plan has advanced features like agent collision, tags, and saved replies. These ensure efficient support and communication with customers across channels.

Hootsuite knows analytics are crucial in social media management. The Enterprise plan offers detailed analytics, export options, and comparing metrics across networks. These insights help optimize social media strategies and achieve goals.

Cost of Hootsuite Plans

Hootsuite’s pricing ranges from $49 to $739 a month, depending on the plan. The Professional Plan costs $49 a month for one user to manage ten social accounts. The Team Plan costs $129 a month for three users to handle 20 accounts. The Business Plan is $739 a month for five or more users managing up to 35 accounts.

The Enterprise Plan is tailored for companies and offers advanced features. It lets five or more users manage 50 or more social accounts. The Enterprise Plan starts at $16,000 a year, with an extra $1,800 per user beyond the first five. It requires an upfront annual payment, not monthly.

When looking at Hootsuite’s value, think about your business needs and the features and prices of each plan. Hootsuite has affordable plans, but some advanced features are only in higher-tier plans like the Enterprise Plan. Businesses should weigh the benefits and costs against their needs and budget.

Do a thorough cost analysis and compare social media management tools to find the best fit for your business. Hootsuite might not be the cheapest for managing more than 20 profiles or needing more than 3 team members. Platforms like Agorapulse or Sprout Social might offer better value in these cases.

Comparison with Agorapulse

When comparing Hootsuite with Agorapulse, look at the overall value and pricing. Hootsuite has many features for publishing, engagement, analytics, and listening. Agorapulse offers a flexible payment structure with more users choosing monthly subscriptions.

Some advanced features on Hootsuite that require upfront payment are available on Agorapulse at a lower price without an annual commitment. This could be appealing for businesses wanting flexible payments without missing out on key features.

Agencies should consider Hootsuite’s plan limits on social profiles and the need for the Enterprise Plan for essential features. Depending on the agency’s needs, other platforms might offer a better deal.

When evaluating Hootsuite’s value, consider your business needs, budget, and the features each plan offers. A thorough cost analysis and comparing platforms will help you choose the right social media management tool for your business goals.

Alternatives to Hootsuite

Hootsuite is a top choice for managing social media, but it’s good to look at other options too. This helps you find the best tool for your business. Here are some alternatives to Hootsuite that offer great features:

Agorapulse

Agorapulse is a strong tool for managing social media. It lets you schedule posts, monitor your accounts, and analyze data. It also has great team collaboration tools and helps you manage many social media accounts at once. Agorapulse is easy to use and has good prices, making it a great choice.

Sprout Social

Sprout Social is a full-featured social media management tool for any business size. It has scheduling, listening, analytics, and CRM integration. Its easy interface and detailed reports make it a top pick for social media marketers.

Buffer

Buffer is easy to use and reliable for managing social media. It lets you schedule and post on different platforms with ease. Buffer focuses on curating content and gives insights to boost your social media strategy.

When looking at Hootsuite alternatives, think about what you need, like how many social media accounts you have, team collaboration, and your budget. Check out the features, prices, and value to make a smart choice. Picking the right social media tool is key for a strong online presence and engaging with your audience.

Conclusion

Hootsuite offers various pricing plans for different social media management needs. The Professional plan starts at $49 per month for up to 10 social media accounts. For teams needing more collaboration and ad spend, the Team plan is a good choice. The Enterprise plan is customizable for large organizations with 50 or more accounts.

Over 800 companies in the Fortune 1000 trust Hootsuite, with a customer satisfaction rating of 4.6 out of 5 stars. It’s a leader in the industry. Hootsuite’s analytics tools give insights into posting history and follower trends. It also offers Hootsuite Insights and Hootsuite Impact for measuring social media impact.

Hootsuite has a competitive pricing and features for businesses of all sizes. It allows scheduling bulk posts and managing multiple accounts. Users can also access many apps through the Hootsuite App Directory. Hootsuite Academy provides training and certification courses to improve social media strategy.

For more info on Hootsuite’s pricing and plans, visit their official website. To compare Hootsuite with other platforms, check out this article here. For more features and tools, explore the Hootsuite App Directory here.

FAQ

What are the pricing plans offered by Hootsuite?

Hootsuite has three pricing plans: Professional, Team, and Enterprise.

How much does the Hootsuite Professional plan cost?

The Hootsuite Professional plan costs per month if billed yearly.

What features are included in the Hootsuite Professional plan?

The Professional plan lets you connect up to 10 social media accounts. You can schedule unlimited posts and use the social content calendar.

How much does the Hootsuite Team plan cost?

The Hootsuite Team plan is per month when billed yearly.

What features are included in the Hootsuite Team plan?

The Team plan has all the Professional plan’s features. It also includes social content calendar sharing and team assignments.

How much does the Hootsuite Enterprise plan cost?

The Hootsuite Enterprise plan’s pricing is available upon request.

What features are included in the Hootsuite Enterprise plan?

The Enterprise plan offers features like departmental organization, approval workflows, and advanced analytics reports.

Are there limitations on the number of users and social accounts in the Professional and Team plans?

Yes, the Professional plan is for 1 team member, and the Team plan is for 3. You can add more users for a fee. The number of social accounts can also be increased for a fee.

Are advanced features like content approval workflows and campaign reports included in the Professional and Team plans?

No, these features are only in the Enterprise plan.

How does Hootsuite’s pricing structure work?

Hootsuite’s pricing is based on an annual cycle. The prices listed are for a year. Monthly pricing is higher than the yearly cost.

What support options are available with Hootsuite?

Hootsuite offers support like a help center, social media support, and email support. Support options vary by plan.

How can I compare the features of different Hootsuite plans?

Hootsuite shows a side-by-side comparison on their website to help users see the differences between plans.

Is Hootsuite suitable for agencies?

Agencies might find the lower-tier plans limiting due to profile and user restrictions. They should consider these when looking at Hootsuite for social media management.

Does Hootsuite provide automatic reporting and customization options?

Hootsuite doesn’t clearly outline features like automatic reports, customization, or labeling messages. For more info, contact Hootsuite directly.

How transparent is Hootsuite’s pricing?

Hootsuite’s pricing isn’t very transparent. They don’t show monthly prices on their site, which can surprise users with the actual cost.

What is the value for money offered by Hootsuite?

Hootsuite’s value depends on what each business needs. It’s important to look at the features and prices of each plan to find the best fit.

Are there alternatives to Hootsuite?

Yes, there are alternatives like Agorapulse, Sprout Social, and Buffer.