ClickBank is one of the world’s largest affiliate marketing platforms, offering a marketplace of thousands of digital products you can promote and earn commissions from. Whether you’re new to online business or looking for another income stream, ClickBank can be a powerful way to make money online—if you understand how to use it effectively.
What is ClickBank?
ClickBank is an affiliate marketing network that connects product creators (vendors) with marketers (affiliates). As an affiliate, you promote products created by others and earn a commission—often 50–75%—for every sale made through your referral link.
Why Choose ClickBank?
- Free to join
- Instant approval for most products
- High commissions
- Thousands of niches and products
- Fast and reliable payouts
Let’s break down the steps to make money with ClickBank.
Step 1: Sign Up for a Free ClickBank Account
To get started, go to clickbank.com and click “Sign Up”.
- Fill in your personal details
- Choose your payment method (check or direct deposit)
- Create a unique nickname (this becomes part of your affiliate links)
Once approved, you can log into the ClickBank Marketplace to find products to promote.
Step 2: Choose the Right Niche
Success with ClickBank depends heavily on choosing the right niche.
What makes a good niche?
- Passion or interest: It’s easier to create content if you care about the topic.
- Profitability: Look for niches where people are willing to spend money (health, wealth, relationships, self-improvement).
- Demand: Use tools like Google Trends, Ubersuggest, or the ClickBank Marketplace gravity score (a score of 20+ suggests a product is selling).
Popular niches include:
- Weight loss
- Dating and relationships
- Make money online
- Fitness and supplements
- Spirituality and self-help
Step 3: Find and Evaluate Products to Promote
Visit the ClickBank Marketplace and explore products in your chosen niche.
What to look for in a good product:
- Gravity score: Indicates how many affiliates have recently made sales. 20–150 is a healthy range.
- Commission rate: Aim for at least 50% commission.
- Quality landing page: Look at the product’s sales page—is it professional and convincing?
- Recurring billing: Some products offer monthly subscriptions, creating passive income.
Once you find a product, click “Promote”, generate your unique affiliate link, and save it.
Step 4: Choose a Traffic Strategy
Having a great product means nothing if no one sees it. You need traffic—visitors to your affiliate links.
1. Content Marketing (Free Traffic)
- Blogging: Create a niche website and publish SEO-optimized articles targeting long-tail keywords.
- YouTube: Make reviews, tutorials, or list videos.
- Social media: Promote through platforms like TikTok, Instagram, Pinterest, or Facebook Groups.
2. Email Marketing
Build an email list using a lead magnet (e.g., free ebook or checklist) in exchange for a visitor’s email address. Use tools like:
- ConvertKit
- GetResponse
- MailerLite
Once you have a list, you can promote ClickBank offers through value-based emails.
3. Paid Advertising (Fast but Risky)
- Facebook Ads
- Google Ads
- YouTube Ads
- Native ads
Test small budgets first, track conversions using ClickBank’s analytics, and scale what works.
Step 5: Use Landing Pages and Funnels
Instead of sending traffic straight to an affiliate link, use a bridge page or sales funnel to warm up visitors and collect emails.
Tools to Build Funnels:
- Systeme.io (free plan available)
- ClickFunnels
- Leadpages
Why use a funnel?
- Build your email list
- Pre-sell the offer
- Improve conversions
- Track user behavior and optimize
Example funnel:
- Landing Page: Free checklist on “5 Ways to Burn Fat Fast”
- Thank You Page: Recommend a ClickBank product related to fat loss
- Follow-Up Emails: Send tips and include your affiliate link
Step 6: Track, Optimize, and Scale
Use tools like:
- ClickMagick or Bit.ly to track clicks
- Google Analytics for web behavior
- ClickBank analytics to track conversions and refunds
What to monitor:
- Click-through rates
- Conversion rates
- Earnings per click (EPC)
- ROI on ad spend
Test different headlines, funnels, email sequences, and traffic sources. Cut what doesn’t work, and double down on what does.
Step 7: Stay Compliant and Ethical
ClickBank has rules, and so do platforms like Facebook and Google. Avoid:
- Making exaggerated income or health claims
- Cloaking links deceptively
- Spamming social platforms
Always disclose affiliate links and focus on providing value first, selling second.
Pro Tips to Succeed with ClickBank
- Pick 1–2 products and go deep, instead of promoting dozens of random ones.
- Focus on building an audience—whether it’s through a blog, email list, or YouTube channel.
- Learn copywriting. The better you are at writing persuasive headlines and content, the more you’ll sell.
- Offer bonuses. Create a free guide, checklist, or video course that people get when they buy through your link.
- Use testimonials and case studies (when available) to build credibility.
- Stay consistent. Affiliate marketing takes time. Results may not come immediately, but persistence pays off.
Common Mistakes to Avoid
- Promoting low-quality or scammy products
- Sending cold traffic straight to affiliate links with no pre-sell
- Ignoring email marketing
- Not testing or optimizing your strategy
- Giving up too soon
Conclusion
Making money online with ClickBank is 100% possible and has created thousands of success stories. The key is to treat it like a real business:
- Choose a profitable niche
- Promote quality products
- Drive traffic through content or ads
- Build an email list
- Test and scale
Start simple, stay consistent, and be patient. If you build trust and focus on helping your audience, ClickBank can become a strong and reliable source of online income.