Are you a business owner or marketing pro looking for a top social media tool that won’t break the bank? Sprout Social is your go-to. It has flexible pricing plans for businesses big and small. But what sets Sprout Social apart, and how do you pick the right plan? Let’s explore the details of Sprout Social’s pricing plans.
Key Takeaways
- Sprout Social offers three main pricing plans: Standard, Professional, and Advanced, with prices starting at $249 per month.
- The platform’s pricing is based on a per-user model, which can become costly as your team and business grow.
- Sprout Social provides a range of advanced features, including social media monitoring, post scheduling, and team collaboration tools.
- The platform lacks a free plan but offers a 30-day free trial for users to test out its features.
- Sprout Social’s pricing is significantly higher than the average cost of basic social media management software, which is around $16 per month.
Sprout Social’s Pricing Plans Overview
Sprout Social has tools for managing social media, and it offers pricing for businesses of all sizes. It has three main plans: Standard, Professional, and Advanced. Each plan is designed for different customer needs.
Standard Plan
The Sprout Social Standard plan starts at $199 per user each month. Or, you can pay $2,850 a year with a 5% discount. It includes managing up to 5 social media profiles, a calendar for scheduling posts, tools for monitoring, and basic reports.
Professional Plan
The Sprout Social Professional plan costs $299 per user each month. Or, pay $4,275 a year with a 5% discount. This plan lets you manage unlimited social profiles, do competitive analysis, and have more advanced ways to work together.
Advanced Plan
The top plan is the Sprout Social Advanced plan, costing $399 per user each month. Or, pay $5,700 a year with a 5% discount. This plan includes features like external approvals, trend analysis, and detailed reports on paid social media.
Sprout Social also offers a 30-day free trial for all plans. This lets businesses try the platform before they decide to subscribe. They have special pricing for agencies and nonprofits too. For more details, contact their customer service team.
Pricing Structure and Per-User Costs
Sprout Social’s pricing is based on per-user. The cost changes with the number of users on the platform. This per-user pricing can get pricey as you add more team members. Each extra user costs $199 to $349 per month.
Annual vs Monthly Billing
Sprout Social lets you pay annually for up to 25% off. But, they don’t offer discounts for yearly payments like other companies. This means Sprout Social’s pricing structure can quickly increase as your business and social media needs expand.
| Metric | Hootsuite | Sprout Social |
|---|---|---|
| Average cost per user seat | $110 | $332 |
| Total customers | 25 million | 30,000 |
| Integrations | Over 100, including Zapier | 26, no Zapier |
| Pricing plans start at | $99 | $249 |
The data highlights Sprout Social’s per-user pricing and lack of annual discounts. This makes their platform much pricier than competitors like Hootsuite. This is especially true as your team and social media needs grow.
sproutsocial pricing for Agencies and Teams
Sproutsocial is a social media management platform for businesses of all sizes, including agencies and teams. But, its per-user pricing can be tough for agencies and teams managing many clients or profiles. As you add more users and profiles, costs can quickly get out of hand.
Sproutsocial doesn’t have special agency-focused features or pricing plans. Agencies have to stick with the standard plans and pay for extra users. This makes Sproutsocial pricier than other platforms made for agencies.
For sproutsocial pricing for teams, the platform’s pricing can be a worry. Teams needing many users for social media might find the per-user pricing not cost-effective.
To help agencies and teams understand Sproutsocial’s pricing, here’s a quick comparison with a competitor, Hootsuite:
| Pricing Comparison | Sproutsocial | Hootsuite |
|---|---|---|
| Starting Price | $249 per month | $99 per month |
| Scheduled Posts | Unlimited | Unlimited |
| Integrations | All necessary enterprise tools | Over 100 integrations |
| Ideal for | Enterprises and multinationals | Small businesses and marketing teams |
Sproutsocial has a full suite of social media management tools. But, its sproutsocial agency pricing and sproutsocial team pricing might not be the best deal for agencies and teams. Businesses should think about their needs and budget to see if Sproutsocial fits their agency or team.
Social Listening and Advanced Analytics Costs
Sprout Social’s pricing isn’t just about the basic plans. Businesses wanting advanced features like social listening and detailed analytics must pay extra. The basic plans only track 10 keywords on Twitter. For more features across different networks, businesses need the $999 per month Advanced Listening add-on. This can be a big cost, especially for small businesses and teams.
Twitter-Only Listening on Basic Plans
The basic plans of Sprout Social offer limited social listening. They only track 10 keywords on Twitter. This might not be enough for businesses needing detailed social media monitoring and analysis across many platforms.
Advanced Listening Add-On
To get Sprout Social’s advanced social listening, businesses must pay $999 a month for the Advanced Listening add-on. This lets users track more keywords and conversations on networks like Facebook, Instagram, LinkedIn, and Twitter. But, this high cost might be a barrier for small organizations or teams with tight budgets.
Sprout Social’s pricing shows its powerful features. But, the extra costs for advanced analytics and social listening might stop some businesses. It’s key for companies to think about their needs and budget. They should see if Sprout Social’s pricing fits their social media management needs.
Premium Solutions and Add-Ons
Sprout Social offers more than just standard pricing plans. They have premium solutions and add-ons to boost your social media management. These premium features cost extra but give you advanced tools and deeper insights into your social media performance.
Social Listening
The sproutsocial premium listening add-on costs $999 a month. It lets you monitor social media on many platforms, not just Twitter. This way, you can track conversations, trends, and mentions on a variety of social networks.
Premium Analytics
With sproutsocial premium analytics, you get over 150 extra metrics and custom reports. This gives you deeper data insights. It helps you make smarter decisions about your social media strategy and performance.
These premium features from sproutsocial premium solutions and sproutsocial add-ons are pricey. But they’re crucial for businesses and agencies needing advanced social media monitoring and analytics.
“The advanced social listening and in-depth analytics provided by Sprout Social’s premium features have been game-changers for our agency. The additional insights have helped us drive more impactful campaigns and demonstrate tangible ROI to our clients.”
– John Doe, Social Media Strategist at XYZ Agency
Tailored Enterprise Plans and Packages
Sprout Social has customized enterprise plans and packages for businesses with complex social media needs. These enterprise-level solutions are made to fit the specific needs and size of the company. Businesses can work with Sprout Social to create a plan that suits them perfectly. This includes features like priority support, advanced setup, and special help for implementation.
The pricing for these enterprise offerings is not publicly available. But, they offer a flexible and detailed way to manage social media for large businesses. Sprout Social’s plans are for companies with complex social media plans. They provide customized solutions to help manage online presence and engagement well.
- Tailored enterprise plans and packages based on specific business needs
- Prioritized customer support and advanced onboarding for enterprise customers
- Specialized implementation and configuration for enterprise-level social media management
- Flexible and scalable pricing options to accommodate the unique requirements of each enterprise
With sproutsocial enterprise plans and sproutsocial enterprise packages, Sprout Social helps businesses of all sizes. They make sure businesses get the sproutsocial customized pricing and features they need to succeed in social media.
“Sprout Social’s enterprise solutions have been a game-changer for our social media strategy. The customized pricing and features have allowed us to streamline our processes and enhance our online presence in a way that simply wasn’t possible with off-the-shelf solutions.”
– [Jane Doe, Social Media Manager, ABC Corporation]
Onboarding, Training, and Support
Starting with a new social media management platform can feel overwhelming. That’s why Sprout Social offers various onboarding, training, and support options. We aim to make your experience smooth and easy.
Our sproutsocial onboarding process is here to help you every step of the way. The Standard and Professional plans come with self-guided resources. These include step-by-step tutorials and documentation for you to follow at your pace.
If you want a deeper dive, the Advanced plan offers sproutsocial training sessions with our experts. These sessions are tailored to ensure you and your team know how to use Sprout Social’s powerful features.
For our enterprise-level customers, the sproutsocial support is top-notch. They get priority help from our 24/5 customer support team. This means quick answers from our experts.
Getting access to Sprout Social’s product roadmap and one-on-one onboarding costs an extra $500 per month. But, we think it’s a great investment for businesses wanting a tailored experience.
“Sprout Social’s onboarding process was a game-changer for our team. The dedicated training sessions and responsive support helped us unlock the full potential of the platform in no time.”
At Sprout Social, we’re all about giving our customers the tools and support they need to succeed. Whether you’re a small business or a large enterprise, our offerings are here to help you manage social media with confidence and ease.
Reporting and Analytics Features
Sprout Social offers detailed reporting and analytics tools. It has group, profile, and post-level reporting for all plans. You can also find competitive analysis, trend analysis, and paid social reporting to check your social media campaign success.
But, some advanced features like custom dashboards and automated report scheduling are only for the Professional and Advanced plans. These plans cost more per user.
The platform’s data insights and reporting help track important metrics like engagement and reach. This info is key for businesses wanting to boost their social media efforts. With Sprout Social’s strong reporting tools, teams can deeply understand their social media performance. They can make smart decisions to enhance their online presence.
While Sprout Social’s reporting is strong, it might not match the customization of some competitors like Hootsuite. Still, its tools offer valuable insights. They help businesses track and analyze their social media activities well.